AI adoption is accelerating across larger companies, leaving many small businesses at risk of losing ground. From skills gaps to strategic uncertainty, we explore what’s holding SMEs back, and what they can do to move forward.
In an era where AI is transforming how we work, compete, and innovate, many UK SMEs find themselves behind the curve.
Separate studies by the Institute of Coding and Employment Hero reveal a clear trend: despite recognising the benefits of AI, many smaller businesses are being held back by gaps in training, unclear strategies, and uncertainty about whether they can afford to invest in the right tools and support.
While these obstacles have created a clear confidence and skills gap, many small businesses recognise the challenge – they just need clearer guidance on where to start.
According to the Institute of Coding, fewer than one in three small businesses feel confident when it comes to embracing AI, with a lack of skills and training standing out as the biggest barriers. And, while most (51%) believe AI will be critical to the future of business, only a quarter believe they have the ability to implement it safely and effectively.
This hesitation is echoed in Employment Hero’s report, which found that over half of SMEs (54%) use AI tools less than once a month, while more than a third have never used them at all.
This hesitation is risky. According to Employment Hero, businesses that have already started using AI tools like ChatGPT or Otter.ai are reporting clear benefits:
66% say it improves the quality of their work
62% feel more creative and less overwhelmed
57% procrastinate less
51% even report working fewer hours
In other words, AI can be more than just a productivity booster – it may also help improve workplace wellbeing. Yet, despite these gains, only 24% of professionals feel their organisation is meaningfully investing in AI tools or training.
For some SMEs, progress can be held back by a mix of hesitation, unclear direction, and the age-old question of where to invest limited time and money. Add to that a growing generational gap in thinking, and it’s no wonder decision-making can feel like a minefield.
According to Employment Hero’s report, Millennials are adopting AI at speed, with 39% using it daily or several times a week, compared to just 17% of Gen X and 13% of Boomers. This gap isn’t simply about awareness or resistance – it reflects the need for clear guidance on how to use AI effectively, understanding its benefits and limitations, and being supported to integrate it confidently.
According to the Institute of Coding, 75% of SME leaders say they need clearer guidance on what AI skills will be essential in the next 3-5 years, while 59% are calling for a national AI strategy tailored to all business sizes and career levels, not just tech giants or students.
Fortunately, support is starting to emerge. The UK Government’s AI Opportunities Action Plan and TechFirst programme aim to train 7.5 million workers by 2030.
AI isn’t just a buzzword – it’s a gamechanger. But without investment in people, processes and financial infrastructure, many SMEs risk falling behind. With training available and the right financial support in place, the moment to act isn’t somewhere down the line – it’s right now.
Joe is an experienced writer, journalist and editor. He has written for the BBC, National Geographic, the Observer, Scientific American and VICE. As a business expert, his work frequently spotlights the ventures and achievements of small business owners.