from 17 ratings
17 customers rated their Prudential life insurance as 4 out of 5 in our Consumer Finance Awards and Reviews.
Customer Service
Flexibility & Fairness
Product Features
Value For Money
Prudential offer life insurance policies through PruProtect for UK customers. A Prudential life insurance policy will pay out a lump sum to your family should you die whilst you're covered. You can get a quote online at the Prudential website. You can add additional cover options like critical illness cover, family income cover and educational cover. PruProtect life insurance has been awarded a 5 Star rating by Defaqto.
 Life Cover TypeAgeMaximum 
MinimumMax New CoverCover ExpiresAmountTerm
Prudential
Business Protection Plan
Level Term Life Assurance
16
years
74
years
79
years
£20,000,000
60
years
Prudential
Mortgage Plus Plan
Level Term Life Assurance
16
years
64
years
70
years
£20,000,000
40
years
Prudential
Business Protection Plan
Decreasing Term Life Assurance
16
years
74
years
79
years
£20,000,000
60
years
Prudential
Essentials Comprehensive Cover
Level Term Life Assurance
16
years
74
years
79
years
£20,000,000
60
years
Prudential
Mortgage Plus Plan
Decreasing Term Life Assurance
16
years
64
years
70
years
£20,000,000
70
years
Prudential
Essentials Plan
Non Profit Whole of Life Plans
16
years
74
years
---
£20,000,000
---
Prudential
Essentials Primary Cover
Level Term Life Assurance
16
years
74
years
79
years
£20,000,000
60
years
Prudential
Essentials Comprehensive Cover
Decreasing Term Life Assurance
16
years
74
years
79
years
£20,000,000
60
years
Prudential
Essentials Primary Cover
Decreasing Term Life Assurance
16
years
74
years
79
years
£20,000,000
60
years
Prudential
PruProtect
Non Profit Whole of Life Plans
16
years
74
years
---
£20,000,000
---
Prudential
Primary Cover
Level Term Life Assurance
16
years
74
years
79
years
£20,000,000
60
years
Prudential
Comprehensive Cover
Level Term Life Assurance
16
years
74
years
79
years
£20,000,000
60
years
Prudential
Primary Cover
Decreasing Term Life Assurance
16
years
74
years
79
years
£20,000,000
60
years
Prudential
Comprehensive Cover
Decreasing Term Life Assurance
16
years
74
years
79
years
£20,000,000
60
years
Prudential
Relevant Life Policy
Level Term Life Assurance
16
years
69
years
74
years
£10,000,000
50
years

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Prudential Life Insurance Reviews

Responsive Insurer

by pittmy, 2 days ago
Flexible in terms.
Recommended by pittmy

Generally well supported with advisor who is competent and knowledgeable about competitor's product. Beat my quote when I gave them one and offered me a better deal with same cost but more coverage. UK based call centre for any queries. I have also found they are really prompt and reply to my call quickly, which is unlike some other insurers.

Customer Service:
Average, could be better
Flexibility & Fairness:
Average, could be better
Product Features:
Average, could be better
Value For Money:
Average, could be better


Fine ..... wont know till I die though!

by EmskiV, 1 month ago

No comments to make really - fairly cheap but benefits and customer service will not be known until I pass!!

Application was easy and annual updates are easy to understand so no complaints here but ask me again when I am on he other side!

Well known, reputable company.........................................................................!

Customer Service:
Average, could be better
Flexibility & Fairness:
Good, I'm happy
Product Features:
Excellent
Value For Money:
Average, could be better


Best Life Insurance on the planet

by bjorky, 1 month ago
Valued, Trusting, No.1
Recommended by bjorky

Been with them the longest, over 25 years, completely trust them to do the right things for their customers, very good policies and has everything to suit me and my family, staff are superb, i can't say a single bad word about them, will be with them for life. I have recommended all my family to use them and what you save is really worth it and gives you 100% piece of mind.

Customer Service:
Excellent
Flexibility & Fairness:
Excellent
Product Features:
Excellent
Value For Money:
Excellent


Takeovers affected policy conditions

by margare25, 1 month ago

Policy was originally with Scottish Amicable and was then taken over by Prudential. When I took it out it was life insurance linked to unit trusts which paid bonuses if life insurance not paid out.I could claim bonuses after 10 years. When policy moved to Prudential it became clear that it would be disadvantageous to claim bonuses before policy held for 30 years. 30 years is now up and payout is excellent but I didn't expect to wait this long. I recommend anyone taking out a similar policy full understands the conditions. Prudential were very helpful when I queried this 10 years ago and clearly explained the implications of cashing in early.

Customer Service:
Good, I'm happy
Flexibility & Fairness:
Average, could be better
Product Features:
Good, I'm happy
Value For Money:
Excellent


Prudence security

by KDC, 1 month ago
Security
Recommended by KDC

I've had life assurance with the pru for the last 55 years. i've found them offering good value for money, easy to deal with and, more importantly, financially very sound. originally, i dealt through a member of there field staff, in the comfort of my own home, and latterly, through an independent adviser. when i contacted them direct, by phone, the service has been excellent!

Customer Service:
Excellent
Flexibility & Fairness:
Excellent
Product Features:
Excellent
Value For Money:
Good, I'm happy


Prudential Life Insurance

by coylie, 1 month ago

I did not choose this company but they took over the company my life insurance was with before. I dont know much about them but pay the money and they cover me and my husband for £100,000 should we die, we have had it for nearly 15 years, it is a fixed term, just to cover our lives while our children are at school. We wont renew it as we would be able to manage now if one of us should die.

Customer Service:
Average, could be better
Flexibility & Fairness:
Average, could be better
Product Features:
Average, could be better
Value For Money:
Average, could be better


Life Insurance Companies