from 785 ratings
785 customers rated Aviva as 3.9 out of 5 in our Consumer Finance Awards and Reviews.
Customer Service
Flexibility & Fairness
Product Features
Value For Money
Aviva aims for superior long-term investment performance and, as one of the UK's most financially strong investment companies, they have the ability to deliver. Their size and efficiency give them even greater opportunities to provide an extensive range of value-for-money, good quality products - investments, retirement, protection and healthcare.

Aviva Savings

Customers rated their Aviva Savings as 4 out of 5. Read more Aviva Savings reviews.

Investment ISAs are tax-efficient wrappers for long term investments. You may get back less than you pay in because your capital isn't guaranteed and charges may apply. Your personal circumstances will determine how much tax you pay on your investments and returns; tax laws may change.

Aviva Cash Fund ISA
Account TypeOpen WithInterest Rate (AER)Protection SchemeOpen Account
Investment ISA£50.00-FSCS-
Aviva Investment Funds ISA
Account TypeOpen WithInterest Rate (AER)Protection SchemeOpen Account
Investment ISA£50.00-FSCS-
Aviva Wrap ISA Portfolio
Account TypeOpen WithInterest Rate (AER)Protection SchemeOpen Account
Investment ISA£50.00-FSCS-

Aviva Mortgages

Customers rated their Aviva Mortgages as 3 out of 5. Read more Aviva Mortgages reviews.

This comparison includes lifetime mortgages. To understand the features and risks, ask for a personalised illustration from a lifetime mortgage company. Check that this type of mortgage will meet your needs if you want to move or sell your home or you want your family to inherit it. If you are in any doubt, seek independent advice. Your home may be repossessed if you do not keep up repayments on your mortgage.

Aviva Lifestyle Flexible Option
Maximum LTVInitial RateSubsequent RateOverall Cost for Comparison
45%6.19% variable--
Aviva Lifestyle Lump Sum Max
Maximum LTVInitial RateSubsequent RateOverall Cost for Comparison
52%7.39% variable--

Aviva Car Insurance

Customers rated their Aviva Car Insurance as 4 out of 5. Read more Aviva Car Insurance reviews.

Aviva Car Insurance
Cover AvailableTypes of Policy AvailableDiscounts
Courtesy car & WindscreenComprehensive , TPFT, Multi car & TemporaryUp to 20% Online, Multi car & No claims
5 Star car insurance from £191 – 10% paid this for standard cover. You could save up to 20% online - 54% of customers are expected to receive the maximum saving. T&Cs apply. Aviva car insurance is not on price comparison sites.

Aviva Home Insurance

Customers rated their Aviva Home Insurance as 3.8 out of 5. Read more Aviva Home Insurance reviews.

Aviva Home Insurance
Maximum CoverDiscountsCover Per Valuable
Buildings: up to £1,000,000
Contents: up to £150,000
Online: 20%
No claims: 40%
up to £2,000
40% no claim discount if you have been claim free for five years or more (smaller discounts apply if you have been claim free for between one and four years. Discount doesn’t apply to home emergency or legal cover options. Minimum prices apply).

Aviva Travel Insurance

Customers rated their Aviva Travel Insurance as 3.9 out of 5. Read more Aviva Travel Insurance reviews.

 Online DiscountMax Trip DurationMedical ExpensesCover 
EuropeWorldwide Incl. USAWorldwide Excl. USAWinter Sports
Aviva
Single Trip
20%
120
days
£10,000,000
Travel insurance direct from Aviva - save up to 20% when you buy online
Aviva
Multi-Trip Travel Insurance
20%
90
days
£10,000,000
Travel insurance direct from Aviva - save up to 20% when you buy online

Aviva Pet Insurance

Customers rated their Aviva Pet Insurance as 4.3 out of 5. Read more Aviva Pet Insurance reviews.

Aviva Breakdown Cover

Customers rated their Aviva Breakdown Cover as 3.9 out of 5. Read more Aviva Breakdown Cover reviews.

Aviva Health Insurance

Customers rated their Aviva Health Insurance as 3.8 out of 5. Read more Aviva Health Insurance reviews.

Aviva Income Protection Insurance

Customers rated their Aviva Income Protection Insurance as 4.5 out of 5. Read more Aviva Income Protection Insurance reviews.

Aviva Landlord Insurance

Customers rated their Aviva Landlord Insurance as 4.2 out of 5. Read more Aviva Landlord Insurance reviews.

Aviva Life Insurance

Customers rated their Aviva Life Insurance as 4.1 out of 5. Read more Aviva Life Insurance reviews.

Aviva Motorbike Insurance

Customers rated their Aviva Motorbike Insurance as 5 out of 5. Read more Aviva Motorbike Insurance reviews.

Aviva Van Insurance

Customers rated their Aviva Van Insurance as 4.8 out of 5. Read more Aviva Van Insurance reviews.

Aviva OEICs

Compare the features and benefits of Aviva OEICs.

Aviva Unit Trusts

Customers rated their Aviva Unit Trusts as 3 out of 5. Read more Aviva Unit Trusts reviews.

Aviva Pensions

Customers rated their Aviva Pensions as 4 out of 5. Read more Aviva Pensions reviews.

Aviva Annuities

Compare the features and benefits of Aviva Annuities.

Aviva Selling Endowments

Customers rated their Aviva Selling Endowments as 3.5 out of 5. Read more Aviva Selling Endowments reviews.

Aviva Income Drawdown

Compare the features and benefits of Aviva Income Drawdown.