Phone-Ins Reintroduced by MTV, Five

By Jayne Davison
Published on 13 Aug 2008
AddThis Social Bookmark Button
Phone-Ins Reintroduced by MTV, Five

The faked phone-ins scandal appears to have blown over, with four of five network broadcasters now to allow them back on to schedules.

Premium rate phone-ins run by broadcasters, many of which were suspended or cancelled due to controversy over faked competition results, are making a comeback.

Five and MTV have both announced this week that they will incorporate the phone-ins and interactive competitions into their schedules once more. This follows similar moves which have already been announced by ITV and the BBC, the two largest broadcasters in the UK in terms of audience share.

Contracts between Five, MTV and the Mobile Interactive Group (MIG), a provider of the infrastructure for large phone-ins, are understood to be currently being drawn up.

The competitions have been largely absent from the screen in recent months, after broadcasters were forced to admit that several premium rate phone-ins had been secretly rigged. Competition prizes on programmes including BBC Radio One's Jo Whiley show, ITV's Ant and Dec's Saturday Night Takeaway and Channel 4's Richard and Judy were found to have apparently gone to employees, rather than to members of the public.

Despite this, the broadcasters continued to broadcast the phone-in numbers for viewers to enter these competitions - and therefore continued to derive revenue through charges.

Fines from regulator Ofcom have since been handed down, with ITV facing a record levy exceeding £5 million in May.

Commenting on this verdict at the time, Ofcom chief executive Ed Richards had said: "This was a thorough set of investigations which uncovered institutionalised failure within ITV that enabled the broadcaster to make money from misconduct on mass audience programmes. The industry can be in no doubt how seriously Ofcom takes the issue of audience trust."

Money Saving Newsletter

Already registered? Login Here

Email:

We will NOT pass your details on to any third party.

See some of the recent tips you could have benefited from.

Your privacy:

Read our privacy policy.
We are registered with the Data Protection Act (1998): No. Z6245956
details
We are regulated by the Financial Services Authority: No. 415689
details



Add Your Comment

Name: 
Comment: 
You have 1000 characters left.

Latest Landlines Articles & News

Landlines Articles

Charities Welcome BT's Half Price Home Phone Service
Charities Welcome BT's Half Price Home Phone Service

Benefits claimants are being offered subsidised line rental from BT.

Hospital Call Costs 'Will Be Lowered'
Hospital Call Costs 'Will Be Lowered'

The cost of making a phone call in hospital systems operated by Patientline might soon be reduced by over 50 percent.

Disabled Pensioner Gets Apology After Landline Cut-off
Disabled Pensioner Gets Apology After Landline Cut-off

BT has said sorry to the Derbyshire resident, after an apparent error from the firm left her without a service.

Telecoms Watchdog Recommendations
MEPs Release Telecoms Watchdog Recommendations

A new body should be created in order to oversee the telecommunications industry across Europe, a committee has said.

Prison Phone Call Costs 'Too High'
Prison Phone Call Costs 'Too High'

Landline calls made from jail cost up to seven times more than the norm, a consumer group has said.

Automated Bank Calls 'Harass Customers'
Automated Bank Calls 'Harass Customers'

Phone calls from banks using automated voices have been criticised by privacy campaigners.

Lady speaking on the phone
How to Save on Expensive 0800 Calls

Find out how you can save on the cost of calling the big businesses that like to put you on hold.

Which? Slams High-cost Helplines
Which? Slams High-cost Helplines

The cost of customer helplines from some firms has been criticised by the consumer group.

Popular Related Articles

Mini Nuclear Reactors to Power US Homes within 5 Years
Local Mini Nuclear Reactors to Power US Homes within 5 YearsA New Mexico based company have started production on hot tub-sized nuclear generators designed to power communities across America.

Latest Related Headlines

Give Consumers an Early Christmas Present, Energy Firms Urged
Give Consumers an Early Christmas Present, Energy Firms UrgedEnergy firms are facing calls to make price cuts ahead of the festive season.
RSS FeedLandlines News
RSS FeedLatest Headlines
Free Services Money Saving Newsletter
The best money saving deals, freebies, rate alerts and advice emailed to you every week.
Enter your email:
Find Companies Related Guides RSS Feeds - Subscribe!
The "advice" given in our money saving tips is for information purposes only and should not be construed as "financial advice".
money.co.uk recommends you seek professional advice before proceeding with any investment or financial decision.
Site Map | Privacy Policy | About Us | Contact Us
money.co.uk is a trading name of Dot Zinc Limited, who are authorised and regulated by the Financial Services Authority. FSA Registration Number: 415689.
Copyright © www.money.co.uk / Dot Zinc Limited 2002-2008. All rights reserved.
Home | Login | Sign Up