Average Person 'Worth £350k'

By Michael Ross
Published on 13 Aug 2008
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Average Person 'Worth £350k'

Britons' sense of self-worth, financially speaking, has been revealed by a new nationwide survey from the Post Office.

The self-perceived net worth of the average Briton stands at around £350,000, the Post Office claimed today.

This total was arrived at after the firm polled people, and reminded them to include the values of their homes, cars and other possessions. Disturbingly, the comparatively high average exceeds the value of the typical life insurance policy in the UK more than two times over.

Additionally, the research found a strong correlation between house prices and how people perceived their financial worth: in London, where prices are highest, the average came to £500,000.

When asked about life insurance, three in four admitted that they were yet to take it out. Over one quarter of this total said that they "could not afford" the cover, while another 18 percent believed that their lives "were not worth" insuring in the first place.

Post Office head of protection Duncan Caesar-Gordon said: "Regardless of the average UK adult valuing their life at £350,000, which is over double the average life insurance policy, it is worrying that so few people have taken measures to protect themselves.

"What is interesting is the calculation that people make when working out how much their life is worth. What people need to consider is a lump sum of money that will help their loved ones pay towards something like a mortgage, should the worst happen."

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